turntable.fm: a refreshing twist to sharing music.
hot on the web is the new music pseudo-sharing site turntable.fm, which can best be described as a user-driven music shuffle/discovery tool masquerading as web-dj for the masses. and it works well.
the concept is simple. you log in with a facebook account (as long as one of your facebook friends is already a part of turntable.fm, this is a must!), are a presented with a list of lobbies to join. this screen is easy enough to digest, you’re presented with how many people are in the lobby, how many of the dj slots are occupied, and the name of the lobby, which is usually the indicator of what kind of music you should expect to hear in that lobby.
choose a lobby and you taken to the next screen, a virtual club filled with tons of cutesy avatars, which represent the other users in that lobby. everybody is facing a dj table, which seats 5 users (each with a laptop in front of them, and a windows or apple logo on said laptop, depending on which platform you use – a clever touch, although it’s totally irrelevant).
the track list for the lobby is up to whomever is sitting at the table. dj’s queue up songs and the lobby goes one by one down the table. when it’s your turn, the next song in your queue plays for everyone to hear (songs can either be retrieved from turntable’s database, or you can upload your own song). there is a meter on the bottom the screen where you can vote on the quality of the song – “awesome” votes give you dj points, which is kind of like your rep (which unlocks avatars for your otherwise boring starter guys), and “lame” votes try to kick you out. too many “lame” votes and your song is skipped and you suck.
and that’s the gist of the interface. simple and easy to use. but where i feel turntable.fm really succeeds is as a tool to expose people/be exposed to new music. people have different tastes and everybody has that one song in their library that they’re sure no has heard and will be a hit. for aspiring artists out there, if you upload your newest record, it’s a great way to get instant feedback.
my beef with turntable.fm? it has to be the difficulty to score a dj slot in a crowded lobby. good luck waiting for one of the current dj’s to leave, and even more luck to snatch up their seat before someone else does. if you’re intent on sharing your own music, you’ll probably be better off creating your own room and hoping it draws some sort of audience. it’s a gamble, but getting involved is the draw of the site and i would hate to sit around waiting impatiently for the chance to try to grab an empty seat.
if you get the chance, check it out. i recommend it, and odds are you have at least one facebook friend already scouring these virtual clubs so you should have no problem getting in.
